App Copy

At CVS I joined a project focused on reworking the Visit Manager screens within the CVS Health App. This is the experience users take when they schedule a Minute Clinic visit for everything from a Flu shot to an extreme sick visit.

My goal with the copy was to meet the user where they were at by removing any unnecessary tone and voice since many users with multiple experiences (good or bad) would be seeing the same screens. I also wanted to make sure I was reducing the amount of screens and content they needed to see- if you’re sick you don’t want to have to spend an hour checking in online.

I was able to reduce the content on average from 7 screens down to 1 for each flow of this experience.

Below are some screenshots from the live experience within the app.